Decision intelligence

Make the call with the receipts.

Valtr pulls the reference set of comparable ventures, computes a Reality Index, maps your real constraints against what winners actually needed, and surfaces the factors most people overlook. Evidence, not a consulting deck.

You have an idea

Now know if it works.

The hard part was never the idea. It was knowing, in the dark, whether it would work and how to prove it. Valtr is the clarity in that confusion, and it lets you validate and execute in real time.

Why we exist

Decisions get made with the receipts.

There were two ways to make a market call. Pay a top tier consulting firm, or guess. Both produce too many wrong calls. The third way, evidence first, was missing. So we built it.

The operating bar

Granular evidence, a fraction of the cost.

More granular than a top tier consulting firm could produce, in about twenty minutes, at a fraction of the time and cost. Valtr does one job, and it shows the evidence.

The economic moat

The evidence compounds.

Every decision scored and every operation run reports its outcome back into the same brain. More operators, sharper Reads, a number that gets harder to beat.

No credit card · a full report in about 20 minutes
RIDESHARE · HOUSTON B
64
REALITY
INDEX
CONFIDENCE BAND 56 to 72 · 412 VENTURES · HIGH
Capital to startFIT
Hours per weekNOTE
Local saturationGAP
100M+
ventures analyzed
20 min
question to decision report
5
operator segments served
$0
your first decision
Graded against real outcomes across every category
YouTubeRideshareB2B SaaSDropshippingEtsy shopsMobile servicesNewslettersMarketplacesLocal servicesPrint on demandConsumer appsDeliveryDental practicesCreator brands YouTubeRideshareB2B SaaSDropshippingEtsy shopsMobile servicesNewslettersMarketplacesLocal servicesPrint on demandConsumer appsDeliveryDental practicesCreator brands
The problem

Most market calls are made on a hunch, a pitch deck, or a guru's promise.

A top tier consulting firm builds a deck from interviews and frameworks, in a month, for a fee most operators will never pay. Valtr does the thing they cannot. It is built on what actually happened in the real world, then proves the rest with a fast test.

The old way
Opinion, frameworks, analogies
A polished deck
Weeks of work
A five figure invoice
No way to check if it was right
With Valtr
Built on what actually happened
A Reality Index and a clear Read
A nine section report
About twenty minutes
Your first decision free
Who Valtr is for

Five operator workspaces. One brain.

Day job side hustler or portfolio of 50 companies. The Reality Index is the same number. The workspace fits the operator.

Side Hustler

Day job, weighing a first or second income stream. Digital or physical, both first class.

YouTube channelRideshareEtsy

Founder or Startup

Building toward venture scale. Evidence before committing capital or quitting your job.

B2B SaaSConsumerMarketplace

Small Business

Existing local or small business. New product, new location, new service line, or a pivot.

New serviceSecond locationPivot

Incubator

Portfolio scale. Reality Index across N companies, drift detection across N operations, LP ready batch reports.

Portfolio monitoringBatch validationLP reports

Enterprise

Mid market and enterprise. Expansion into new geographies, demographics, or product lines.

New geographyNew demoNew product
How it works

Four steps, about 20 minutes.

Tell Valtr what you are thinking about. Tell Valtr what you can actually put in. Get the Reality Index, the Read, and the report.

01 · Describe

Tell Valtr what you are thinking about

Pick from the menu or describe your own. Be specific.

02 · Constrain

Tell Valtr what you can actually put in

Capital, hours, calendar, geography. Honest constraints get honest answers.

03 · Score

Reality Index in about three minutes

A Reality Index, a clear Read, and a full report, in minutes.

04 · Decide

Build, test, or skip

Read is A, B+, B, or C. Report is shareable. The relevant Domain Engine opens on commit.

The Read

Every decision ends in one clear call.

No hedging, no maybe. The Reality Index resolves to a single Read you can act on.

ABuild it
A−Build, one watch item
B+Test the riskiest assumption
BTest first
CSkip or deprioritize
What you get

A report that holds up to a co founder, an investor, or a partner.

Every number traces to a source. Every claim has a drill target. Nine sections, plain English, no filler.

Reality Index
64
CONFIDENCE BAND 56 to 72 · HIGH
The Read

One clear call you can act on.

AA−B+BC
Reference Set

The exact cohort your score is computed on.

412 ventures · match 0.78
Constraint Map

You against what the winners needed.

Capital to startFIT
Local saturationGAP
Scenarios modeled

Each rescored on a real subset.

Baseline64
Capital +30%71
Time +50%68
Channel pivot58
See a full example report →
Why this matters

Every operator faces the same fork. Build it, or walk away. The winners were rarely smarter. They knew what the operators before them learned the expensive way.

Valtr puts that in front of you, before you spend a dollar.

The first decision is free.

No credit card. Sign up takes 30 seconds. A Reality Index, a clear Read, and a full report in minutes.

Score your first decision →
Ad Studio

Validated? Now run the ads.

Valtr's Ad Studio lets operators create, launch, and manage Google Ads campaigns directly from their validated decision. It generates the ad copy and creative variations in your brand voice, sets budgets and pacing, launches the campaign, and tracks performance against the decision's plan.

Run demand tests from 20 dollars across Google, Meta, and TikTok with three creatives per channel, or export the full handoff pack and launch from your own ad account. Every live campaign reports into Operations as a tracked test.

See how Ad Studio works →
What Ad Studio manages
01Google Ads campaign creation: objectives, ad groups, keywords, and budgets from the validated plan
02Ad copy and creative variations, three per channel, scored against your customer profile
03Budgets and pacing: daily spend, total caps, and campaign length up to 90 days
04Performance tracking: spend, clicks, and cost per result against the decision's bar